The virtual events platform designed by events organisers, for events organisers

Our Story

Making introductions and connecting people is what makes us tick

Malga is brought to you by ADD International, a UK-based events company with an International Partner Network. We have run truly innovative and inspiring client and public events and build event businesses internationally.

Our proven, people-focussed and fully integrated approach ensures a positive experience for delegates, sponsors and organisers alike.

We have harnessed this proven approach and experience to drive Malga - your complete virtual events solution.

Virtual Events, Real Results

  • EVOLVE 2020: EMEA edition A Virtual Conference Bringing Together Hundreds of Financial Services Professionals

    "At EVOLVE, our goal is to inspire, engage and motivate all who are involved in our events. Going virtual presents a different set of challenges to overcome - but with the right virtual events platform, we were confident that all our goals could be met. Malga's flexibility, customer support, and overall ease of use make it a standout platform for organisers, sponsors & delegates alike."

  • Mihan 2020 A Virtual Job Fair to Bring Saudis Into the Workforce

    Currently, more than a million nationals are unemployed in Saudi Arabia, so Mukatafa created the Mihan Virtual Job Fair in conjunction with the Ministry of Human Resources and Social Development for Saudization led by the private sector to create jobs, offer opportunities, and bring Saudis into the workforce. They presented over 10,000 vacancies to jobseekers who could apply to and interview from the comfort of their own home.

Malga: Easy, Engaging and Experienced

Our Mission

At Malga, we exist to provide the perfect platform for people across the world to form meaningful and life-enhancing connections.

Our Culture

Everyday people: We 'get' people and know what strong and lasting relationships rely on: clear communication, passion, empathy, mutual respect and fun. Virtual or face-to-face, we always find a way to allow these values to shine.

Nothing ventured, nothing gained: As a business, we know that nothing stands still; across our customers needs, evolving technologies and methods of communicating virtually. Our Teams are encouraged to be constantly curious, thinking about new and improved methods of allowing relationships to thrive.

Inspiring Experiences

We are a software company but a user's experience and feelings always drive our solutions. A user experience built on the confidence to interact, connect and communicate always comes before processes, outcomes and technology.

Careers at Malga

We are an ambitious brand and always on the hunt for new talent to inspire and drive us further forwards in the world of virtual events and connections. If you like what you see and have what it takes to be part of Malga, get in touch today!

All enquiries

If you have a media enquiry or general question, please contact us today!

Frequently Asked Questions

Do you offer assistance in managing the virtual events?

The simple answer is YES. We offer a self-service model or a fully supported and managed event (and anything in-between!) Whatever you require, we're here to help ensure you get the very best out of Malga.


What is the average turn around for a virtual event?

At present, the average turnaround for hosting a virtual event on the Malga platform is four weeks. 

Does Malga offer reporting, analytics and integrations?

Yes! Malga has an in-depth suite of reports and analytics for you to review. It comes with many features and also has the ability to integrate with other legacy technology - get in touch today and we'll be able to talk through this with you!

Do I have to have a separate streaming company to help with the live stream?

No - we are able to help with this. However, you do have the option to use external streaming if you wish.

What languages does your virtual event platform support?

If you're doing business in English and Arabic-speaking territories, Malga is ideal. It's a dual-language English-Arabic virtual events platform that can help you to deliver an effortless experience in either language for your attendees. From signage, instructions and controls through to chat support and event notifications, your delegates will be able to attend a virtual-hybrid event in a language that they understand.

This is the same for our customer support. We can get someone to communicate with you in the language that you need - whether via phone or email - from enquiry stage all the way through to post-event analysis.

Don't let a language barrier derail your event!

Book a Demo